Background:
In September 2007, global insurance loss-adjuster Cunningham Lindsey USA approached Ascension with a view to managing the internal and external communications for a major financial restructuring. For this project Ascension reported to the global management team, chaired by Cunningham Lindsey USA.
Goals:
To provide the global management team with the materials with which to communicate this announcement in a positive light (taking into account regional needs) and answer sensitive questions from staff, clients and the media.
Ascension delivered:
- A roadmap for the communications process, including potential opportunities and pitfalls
- Internal and external statements and question and answer documents
Client rating:
(Client scores Ascension on each criteria from 1 – 5 with 1 being poor, 5 being excellent)
Understanding our business = 4
Delivery of outcomes = 5
Value for money = 4
Going the extra mile = 5
“Ascension earned a good reputation for having assisted with another project earlier this year, and the fact that they had already moved well along the learning curve and understood our business made them the logical partner for this project.”
President & Chief Executive Officer
Cunningham Lindsey U.S. Inc.
